Two Million Dollars
There was no guarantee that either the Union or League would be built. Alumni and alumnae undertook national fundraising campaigns; they hoped to bring in one million dollars (the equivalent of about 14 million dollars today) for each building. In the process they produced bulletins like the below, with campaign updates and fundraising advice. For the Union, there was the claim that
what 2,000 Michigan men go after they are certain to get.  The League campaign promoted itself with the slogan
The House That Jill Would Build. Each campaign ultimately succeeded, demonstrating the organizational prowess of Michigan alumni and alumnae alike.
 "Mixing Them Up at Michigan," reprint of editorial in Collier's Weekly , August 21, 1915, folder: Michigan Union - Building Campaign, Vertical File Fimu D13, Bentley Historical Library, University of Michigan.